• Leaders are Readers – Lessons from Powerful Books

      by: Rica Ruiz

      May 23, 2017

      This year I made a goal to read 20 books. It’s May and I’ve read 7 books and I am currently in the middle of reading 3 more (consequently, I would not recommend starting 3 different books at the same time). I chose to have this as one of my goals because I realized the following:

      1. I simply don’t read enough.
      2. I heard the phrase, “Leaders are Readers.” One of my other goals this year is to become a more effective leader hence, I decided one of the ways to do that is to read more!
      3. Reading expands your mind and, if you allow it, reading grows you! I contend for growth thus, I read more!

      The books I’ve read so far have taught me varying lessons. Below is the list of books I’ve read to date and the take always I’ve received from each:


      The Alchemist by Paulo Coelho

      • When a person really desires something, all the universe conspires to help that person to realize his dream.
      • The close one gets to his dream, the more difficult things become.
      • In the pursuit of your dream you will be constantly subjected to tests of your persistence and courage.
      • It’s only those who are persistent and willing to study things deeply, who achieve their Master Work.

      Start with Why by Simon Sinek

      • People don’t buy “what” you do, they buy “why” you do it
      • Leadership is the ability to rally people not for a single event, but for years.
      • There are two ways to influence behavior: inspire or manipulate
      • There is a big difference between repeat business and loyalty
      • Repeat business is when people do business with you multiple times. Loyalty is when people are willing to turn down a better product or a better price to continue doing business with you. Loyal customers often don’t even bother to research the competition or entertain other options. Loyalty is not easily won. Repeat business, however, is. All it takes is more manipulations.

      Think and Grow Rich by Napoleon Hill

      • Desire backed by faith knows no such word as impossible.
      • Faith removes limitations!
      • If you are influenced by the opinions of others, you will have no desire of your own.
      • Keep your eyes and ears wide open – and your mouth closed, it you wish to acquire the habit of prompt decision.
      • Deed, and not words, are what count most.
      • With persistence you will win. With persistence will come success.
      • Self-analysis may disclose weaknesses which one does not like to acknowledge. This form of examination is essential to all who demand of Life more than mediocrity and poverty.

      The Carpenter by Jon Gordon

      • What you think you become.
      • Anything is possible if a person believes. When you believe, the impossible becomes possible. What you believe will become what is true.
      • Small minds can’t understand big dreams.
      • If you are not crazy enough to declare what you want to achieve and receive, then you aren’t crazy enough to succeed.
      • Talk to yourself instead of listening to yourself. It’s a powerful tool to build your success.
      • Negative thoughts are the nails that build a prison of failure. Positive thoughts will build you a masterpiece.
      • When you build your business with love, it can’t help but grow. When you love the work you do, you will do great work.
      • When you care you will inspire others to care.

      Cold Calling Techniques That Really Work!

      • Even if you have a successful week, a successful month or successful year, prospect constantly, every single day!
      • A Ledge uses the first question or negative response as a foothold to turn an extended phone-prospecting conversation around.
      • People respond in kind
      • Follow-through is an integral part of sales. I may not make every sale, but I’m going to follow each relationship through as far as I can.
      • The difference between success and failure is 72 hours. People tend to fall back on what they know. If you don’t get started with these concepts within 72 hours, you’ll fall back on what you already know, and you’ll have missed an opportunity to be far more successful than you are now. Respond immediately! Find something to implement! Take action now!

      GRIT – The Power of Passion and Perseverance by Angela Duckworth

      • Nobody wants to show you the hours and hours of becoming. They’d rather show the highlight of what they’ve become.
      • How you see your work is more important than your job title. This means that you can go from job to career to calling – all without changing your occupation.
      • When you keep searching for ways to change your situation for the better, you stand a chance of finding them.
      • A growth mindset lead to optimistic ways of explaining adversity, and that, in turn, leads to perseverance and seeking out new challenges that will ultimately make you even stronger.

      Energy Bus by Jon Gordon

      • If you want to change your situation you must first change your thoughts. Because if you keep on thinking what you have been thinking you’ll keep on getting what you have been getting.
      • Because every journey and ride begins with a desire to go somewhere and do something and if you have a desire then you also have the power to make it happen.
      • I am not bound to win; I am bound to be true. I am not bound to succeed, but I am bound to live up to the light that I have.
      • If you are complaining you can’t be thinking about or creating what you do want.


      I have learned and grown so much from reading these books and I am looking forward to the 13 other books waiting for me! I encourage you all to expand your minds and expand your knowledge … pick up a book today. If there are any that truly resonate with you please share. I love a great book recommendation!

      Currently I am reading The One Thing, Extreme Ownership and Crazy Love. I am thankful for the gift of words and the ability to read and learn.